International Business Management

Course Objectives

At the end of the course the student will have the ability to:

  • Appreciate the impact of Globalisation on organisations today
  • Develop strategies to secure the benefits of globalisation
  • Understand the environment issues of globalisation
  • Develop an effective entry and exit strategies of International business operations
  • Understand the social, political and cultural forces in International business
  • Develop effective strategies to secure competitive advantage through International business operations.
  • Developing and implementing management infrastructure and functions for international business operations

Course Content

An Overview of International Business
What is International Business?
Why study International Business?
International Business Activities
The Era of Globalization
The Contemporary causes of Globalization

Global Marketplaces and Business Centres
The Marketplaces of North America
The Marketplaces of Western Europe
The Marketplaces of Eastern Europe and Central Europe
The Marketplaces of Asia
The Marketplaces of Africa and the Middle East
The Marketplaces of South America

Legal, Technological and Political Forces
The Legal Environment
The Technological Environment
The Political Environment 

The Role of Culture
Characteristics of Culture
Elements of Culture
Seeing the Forest , Not the Trees
International Management and Cultural Differences

Ethics and Social Responsibility in International Business
The Nature of Ethics and Social Responsibility in International Business
Ethics in Cross-Cultural and International Contexts
Managing Ethical Behaviour Across Borders
Social Responsibility in Cross-Cultural and International Contexts
Areas of Social Responsibility
Managing Social Responsibility Across Borders
Regulating International Ethics and Social Responsibility

International Trade and Investment Theory
International Trade and the World Economy
Classical Country-Based Trade Theories
Modern Firm-Based Trade Theories
An Overview of International Investment
International Investment Theories
Factors Influencing Foreign Direct Investment

The International Monetary System and the Balance of Payments
History of the International Monetary System
The Balance of Payments Accounting System

Foreign Exchange and International Financial Markets
The Economics of Foreign Exchange
The Structure of the Foreign-Exchange Market
The International Capital Market 

Formulation of National Trade Policies
Rationales for Trade Intervention
Barriers to International Trade
Promotion of International Trade
Controlling Unfair Trade Practices

International Cooperation Among Nations
The General Agreements on Tariffs and Trade and the World Trade Organization
Regional Economic Integration
The European Union
Other Regional Trading Blocs

International Strategic Management
The Challenges of International Strategic Management
Strategic Alternatives
Components of International Strategy
Developing International Strategies
Levels of International Strategy

Strategies for Analyzing and Entering Foreign Market
Foreign Market Analysis
Choosing a Mode of Entry
Exporting to Foreign Markets
International Licensing
International Franchising
Specialised Entry Modes for International Business
Foreign Direct Investment

International Strategic Alliances
International Corporate Cooperation
Benefits of Strategic Alliances
Scope of Strategic Alliances
Pitfalls of Strategic Alliances

International Organization Design and Control
The Nature of International Organization Design
Global Organization Designs
Related Issues in Global Organization Design
The Control Function in International Business
Managing the Control Function in International Business

Leadership and Employee Behaviour In International Business
Individual Behaviour in International Business
Motivation in International Business
Leadership in International Business
Decision making in International Business
Groups and Teams in International Business

International Marketing
International Marketing Management
Product Policy
Pricing Issues and Decisions
Promotion Issues and Decisions
Distribution Issues and Decisions

International Operations Management
The Nature of International Operations Management
Production Management
International Service Operations
Managing Productivity in International Business
Managing Quality in International Business
Managing Information in International Business

International Financial Management
Financial Issues in International Trade
Managing Foreign Exchange Risk
Management of Working Capital
International Capital Budgeting
Sources of International Investment Capital

International Accounting and Taxation
National Differences in Accounting
Efforts at Harmonization
Accounting for International Business Activities
International Taxation Issues
Taxation of Foreign Income by the United States
Resolving International Tax Conflicts

International Human Resource Management and Labour Relations
The Nature of International Human Resource Management
International Managerial Staffing Needs
Recruitment and Selection
Training and Development
Performance Appraisal and Compensation
Retention and Turnover
Human Resource Issues for Non-managerial Employees
Labour Relations

Recommended Text

Book Title -: Global Business
Author -: Peng
Publisher -: Thomsons
ISBN No -: 9780538758758