C 203 Introduction to International Business

Course Objectives

The class material will include both theory and practical application of international business theories in a global world.

This course aims at helping students understand how and why governments intervene in markets and suggest alternatives for working with governments to achieve corporate goals.

Course Content

Part I: IMPACT.
The International Business Imperative.

Part II: ENVIRONMENT.
Culture.
Trade and Investment Policies.
Politics and Law.

Part III: FOUNDATIONS.
The Theory of International Trade and Investment.
The Balance of Payments.

Part IV: FINANCIAL MARKETS.
Financial Markets.
Economic Integration.
Emerging Markets.

Part V: STRATEGY.
Building the Knowledge Base.
Entry and Expansion.
Strategic Planning.
Organization, Implementation, and Control.

Part VI: OPERATIONS.
Marketing.
Services.
Logistics and Supply-Chain Management.
Financial Management.
Corporate Governance, Accounting, and Taxation.
Human Resource Management.

Part VI: FUTURE.
New Horizons.

Recommeded Text:

M. R. Czinkota, Ilkka A.Ronkainen, M. H. Moffett. International Business (7th edition). Thomson South-Western.

Francis Cherunilam. International Business. Prentice Hall of India. 2004

Monye. International Business Blueprint. Blackwell Publishing. 1999.

 

Syllabus